MBFWA 2012 Backstage with MeMeMe Cosmetics at Flowers for a Vagabond

The backstage area was abuzz with excitement as MeMeMe Cosmetics made their Fashion Week debut at Flowers for a Vagabond‘s show. Makeup Director Nicola Burford calmly directed a team of makeup artists, translating designer Toby Mclean’s vision into a beautiful reality. The collection “Desirable Darkness” invoked the brief: dark versus light.

“Toby had a very clear direction,” says Nicola. “He wanted to girls to look pale and fragile, yet to have an innate strength. The look felt a little bit Victorian gothic and very intriguing.”


Nicola and her team applied paler shades of foundation to represent lightness and fragility, creating strong brows to complement the inspiration. They used colours naturally found in skin on the eyes to create “shadow rather than eyeshadow”.

Skin was luminous and glowing from strong highlights on the high points of the face and lips were muted with concealer. The finished look was strong, yet subtle and luminous from within. And of course, the brows! Absolutely gorgeous!

The full list of products used:
Face: Seventh Heaven Moisturising Facebase, Flawless Cream Foundation, Flawless Loose Powder, Beat the Blues Moonbeam Illuminator
Cheeks: Shimmer Stack in Pink
Eyes: Eye Inspire eye shadow in Moondust, Dew Pots in Willow Whisper and Silk Dust (to be released for Spring), Eye Inspire Trio in Smokey Eyes (white), Light Me Up Lip Gloss in Illuminate
Brows: Arch Angels (to be released in June)
Lips: Flawless Concealer
Nails: MeMeMe Nail Gloss in Graceful

I usually dislike any runway looks without lashes and liner, but for some reason I find this really natural and pretty. The strong brows and the gorgeous natural colours used on the eyes are definitely Victorian gothic, while the luminous skin is positively stunning.

What do you think? Are there any of those MeMeMe products that you’re lusting after? Let me know!

Love,
Rosie xox

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Top two images: Rosemary Slade, Third through last images: MeMeMe Cosmetics.

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5 thoughts on “MBFWA 2012 Backstage with MeMeMe Cosmetics at Flowers for a Vagabond

    • Emma, I won’t lie. I loved every minute of it. This is definitely an intense look. I have to say I loved the strong brows and the beautiful dewy skin. The thing I always think of with runway looks is how we can interpret them into real life. I take from this that skin can be a little less “powdered and perfect” and a little more dewy and fresh, and that we can all let our brows grow out a little (and maybe fill them in a bit more!) xxx

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